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Clark Howard: Save money in the cereal aisle


When you’re walking down the cereal aisle, there’s a way you can save big bucks by looking at one particular off-brand of cold cereal.

MOM Brands® Co., formerly known as Malt-O-Meal, makes giant bags of cereals that are essentially knockoffs of popular brands. Their Tootie Fruities brand is similar to Froot Loops and their Honey Nut Scooters brand is a Cheerios impostor, to name just two examples.


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